00/ The Challenge
In 2016, 8 financial consultants decided to combine their knowledge and expertise and founded the cooperative entity, Octavio. Their business grew quickly and quite soon they faced the challenge of streamlining their marketing and communication efforts. We entered into their shared approach and common vision of the future of financial services to help them shape a future-proof brand.
- corporate identity
- graphic design
- art direction
- information architecture (IA)
All 8 partners wanted their brand to emphasise the close relationship to their clients. During an in-depth audit process, we mapped out the appropriate customer journeys and communication approach for their existing client base. In close cooperation with all of the partners, we designed a thorough customer-first strategy.
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