00/ The Challenge

After 25 years of writing as a professional copywriter, journalist and ghost-writer, Dirk decided to pursue his dream to start a new venture combining his personal interest and passion for France, wine and art history. As we appreciate both dreams and a good glass of wine, we helped Dirk create Vinistoires.

  • strategy
  • digital strategy
  • communication strategy
  • corporate identity
  • graphic design
  • information architecture (IA)
  • webdesign
  • webdevelopment
2 vinistoires – foto van een wijngaard

01/ Strategy

After a couple of audit sessions, we outlined a marketing and sales strategy that would provide this start-up with fertile soil in which to flourish. In close cooperation with Dirk, we created various Vinistoires formulae and formulated the main brand story.

3 vinistoires historical anecdotes found in vineyards

02/ Identity

The brand name inspired us to design a logo and identity you cannot miss and that simultaneously contain the joie de vivre and personality of its founder. Additional selection and guidance in photography strengthen the look & feel of this brand-new venture.

03/ Essentials

Vinistoires then invested in a user-friendly instantly-recognisable website, and we set up and launched the supporting social media channels to get Dirk’s new venture up and running. Today, Dirk is living the life of Riley, writing Vinistoires.

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