00/ The Challenge
After 25 years of writing as a professional copywriter, journalist and ghost-writer, Dirk decided to pursue his dream to start a new venture combining his personal interest and passion for France, wine and art history. As we appreciate both dreams and a good glass of wine, we helped Dirk create Vinistoires.
- digital strategy
- communication strategy
- corporate identity
- graphic design
- information architecture (IA)
After a couple of audit sessions, we outlined a marketing and sales strategy that would provide this start-up with fertile soil in which to flourish. In close cooperation with Dirk, we created various Vinistoires formulae and formulated the main brand story.
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